Ing commercial redhead
Isla Fisher ramps up the Hollywood diva behaviour in latest ads for ING Direct
1 Feb A television advert for ING Direct featuring Isla Fisher did not break any light or suggest that people with red hair should be thought less of. 'reverse discrimination' over a commercial which saw the Hollywood actress poke.
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Isla Lang Fisher is an Australian actress and author. Born to Scottish parents in Oman, she . For the part, she wore a blonde wig because Daphne Blake ( portrayed by Sarah Michelle Gellar) was supposed to be the only redhead in the film. Although Scooby-Doo received negative reviews, the film was a commercial .
Description:We continue to analyse, optimise and collaborate, to unearth smart data-fuelled opportunities to bring the campaign to life. The latest campaign builds on the success of the ING Direct's 'how banking can be' brand platform which launched in June last year, featuring Isla Fisher and prompting Australians to question their banking experience. It is very important for people when they switch banks to know there is a range of products. We are well known as a savings institution but we are so much more than that.
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